Jul 30, 2022
2 min read
Ghost Signs of NYC: J. M. Horton Ice Cream
New York’s upscale Columbus Avenue is lined with yogurt, gelato and traditional ice cream shops that cool off sweltering Upper West Siders; O O Wonder, Venchi and Van Leeuwen are some of the fancier outposts. A “ghost sign” — advertising a product or business that has long vanished — remains of a pioneer in the ice cream sweepstakes.
